Cultural Values Assessment

This is your organization, swingin’:

Excitement in the air, ideas flowing, as innovation abounds. Your people invest their creativity into a continuous enhancement of the customer experience as your teams effortlessly adapt to the syncopation of unforeseen circumstances. Leadership respectfully listens deeply to cultivate a shared vision of success. Your employees learn, grow, and bring their full selves to work in support of a shared organizational purpose.

The Barrett Model, inspired by Abraham Maslow’s Hierarchy of Needs, and tested over more than two decades of real-world application with thousands of organizations, identifies the seven areas that comprise human motivations. These range from basic survival at one end, to service and concern for future generations at the other.

The model provides a proven and extraordinarily useful map for understanding the values of your employees, leaders, and stakeholders. Moreover, it offers a way to create more supportive and productive relationships overall, and a deeper alignment of purpose across your organization.

understand what motivates your team
diagnose what is and is not working
discover a clear path forward

Why Values?

The Barrett Model is rooted in understanding authentic motivations – the values that matter most to us and motivate us. Which is why building your optimal culture begins with understanding the values that inspire it. These values – conscious or unconscious – motivate every decision made or action taken.

Focusing on values allows us to perceive and interpret the underpinnings of behavior. As a result, we’re able to craft clear and precise images of your organization’s present and future dynamics, without preconceptions – so action plans are based on accurate insights, and leadership vision and strategy tuned to your particular circumstances.

In fact, values are so fundamental to your organization’s dynamics, they actually serve as a lead indicator of potential trouble areas. The seeds of issues can be identified long before they express themselves in your organization’s culture, which gives you a tremendous advantage in addressing them.

Benefits Of The Cultural Values Assessment

  • The Cultural Values Assessment provides you with detailed understanding of the personal motivations of employees, their experience within your organization, and the direction the organization should be heading.

  • The results can generate deep, meaningful conversations about the purpose, priorities, and strategy of the organization and the well-being of all stakeholders.

  • It provides a road map for employee maintenance and engagement, team resilience, and high performance.


In one simple picture, find out what is working and not working in your culture. Find out what is important to your people, how they experience the culture now, and how they would like to improve it for tomorrow.

Cultural Entropy® Score

Learn what factors get in the way of people doing their jobs and keeps customers from experiencing the full potential of your products and services.

Values Jumps

Learn which values are most important to your employees.

Cultural Transformation

This is where our use of the Barrett Model is uniquely effective. They have pioneered and continue to perfect ways to discover and activate values to forge a data-driven, measurable path towards a thriving culture. We have pioneered and continue to perfect ways to present the leadership mastery and group flow and cohesion typical in high-performance jazz ensembles and bridge it to the current workplace reality.

Our jazz-based model is inherently a cultural approach. Jazz enacts individual and group values through a creative process of learning and growth. We have integrated our JLP principles and practices into the Barrett model to demonstrate alignment of values so our prospective and current clients can envision the utility of cultural values as a basis of growth and development once they take the affordable assessments we provide.